{"id":5562,"date":"2024-05-16T11:01:17","date_gmt":"2024-05-16T11:01:17","guid":{"rendered":"https:\/\/maspartner.com\/?p=5562"},"modified":"2026-07-07T14:46:47","modified_gmt":"2026-07-07T14:46:47","slug":"saved-a-wellness-startup-from-3-years-non-compliance-crisis-delaware","status":"publish","type":"case-studies","link":"https:\/\/maspartner.com\/en-us\/case-studies\/saved-a-wellness-startup-from-3-years-non-compliance-crisis-delaware\/","title":{"rendered":"Resolved 3 years of Non-Compliance for a Delaware-Based Wellness Startup"},"content":{"rendered":"<h3><b>Introduction\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A wellness startup based in Delaware approached Mercurius Advisory Services in January 2023 to outsource its bookkeeping. The business, operating across major e-commerce platforms like Amazon, Shopify, and Stripe, lacked an internal accounting team and had suffered from years of mismanaged financial records.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Previous service providers had incorrectly recorded sales data, leading to unreliable financial statements and unfiled tax returns. The client required a trusted partner to reconcile the books, file pending returns, and provide accurate cost of goods sold (COGS) tracking.\u00a0<\/span><\/p>\n<h3><b>Discussions\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The company is a U.S.-based, family-owned business that provides custom safety products, including hand sanitizers, and branded apparel to various sectors, including retail and government. Although headquartered in Miami, they have distribution partners in Central America and Asia and are recognized for their responsive service.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, due to complex operations and the absence of a dedicated accountant, they struggled with financial compliance issues, including inaccurate categorization, unmatched transactions between QBO and Zoho, and disorganized statements, which hindered timely reporting and tax filings.<\/span><\/p>\n<h3><b>Key Requirements<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The client required:\u00a0<\/span><\/p>\n<p>\u2022 Accurate categorization of transactions across QBO, Zoho, Inventory, Amazon, Shopify, Stripe, and PayPal<br data-start=\"208\" data-end=\"211\" \/>\u00a0<br data-start=\"217\" data-end=\"220\" \/>\u2022 Reconciliation of sales, payments, receivables, and payables<br data-start=\"282\" data-end=\"285\" \/>\u00a0<br data-start=\"291\" data-end=\"294\" \/>\u2022 Cleanup of prior-period financial data from 2022 and 2023<br data-start=\"353\" data-end=\"356\" \/>\u00a0<br data-start=\"362\" data-end=\"365\" \/>\u2022 Generation of correct financial statements and accounts receivable reports<br data-start=\"441\" data-end=\"444\" \/>\u00a0<br data-start=\"450\" data-end=\"453\" \/>\u2022 Monthly cost of goods sold (COGS) calculation<br data-start=\"500\" data-end=\"503\" \/>\u00a0<br data-start=\"509\" data-end=\"512\" \/>\u2022 Filing of overdue tax returns (2020\u20132022)<br data-start=\"555\" data-end=\"558\" \/>\u00a0<br data-start=\"564\" data-end=\"567\" \/>\u2022 Catch-up bookkeeping for FY 2022 and Jan\u2013Mar 2023<\/p>\n<h3><b>Solution\u00a0\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Our team of accounting professionals with 20+ years of industry expertise performed a complete diagnostic review of the client\u2019s books:<\/span><\/p>\n<p><b>1. Initial Audit and Cleanup:\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">We began by correcting misclassified transactions and resolving mismatches across QBO, Zoho, Stripe, and Shopify. A review of bank statements and credit card transactions enabled us to reclassify entries and reconcile payments.\u00a0<\/span><\/p>\n<p><b>2. Reconciliation and Backlog Resolution:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">We aligned sales and invoices between Zoho and QBO, updated accounts receivable and payable, and restructured the 2021 financial data and 2022 transactions.\u00a0<\/span><\/p>\n<p><b>3. COGS Tracking and Reporting:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Monthly COGS were calculated with a clear breakdown of purchase costs, inventory usage, and vendor data, enabling the client to make better decisions.\u00a0<\/span><\/p>\n<p><b>4. Scalable Support Model:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Initially engaged on a part-time basis, our performance led the client to extend our hours and expand the scope to include past financial years. We now manage their books on a rolling basis with a commitment to accuracy and timeliness.\u00a0<\/span><\/p>\n<h3><b>Conclusion\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">With a strong in-house team of 350+ professionals, Mercurius provided a scalable, structured, and platform-integrated accounting solution. With clean books, accurate financial statements, and reliable COGS tracking in place, the client gained clarity on their business performance and was able to refocus on growth and operations. They now rely on our dedicated POCs, multi-country expertise, and consistent accuracy to maintain a seamless financial backend. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Introduction\u00a0 A wellness startup based in Delaware approached Mercurius Advisory Services in January 2023 to\u2026<\/p>\n","protected":false},"author":1,"featured_media":14133,"menu_order":0,"template":"","meta":{"footnotes":""},"categories":[341],"tags":[515,538,397],"class_list":["post-5562","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","category-case-studies","tag-bookkeeping","tag-e-commerce-bookkeeping","tag-yb-1"],"_links":{"self":[{"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/case-studies\/5562","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/case-studies"}],"about":[{"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/types\/case-studies"}],"author":[{"embeddable":true,"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/case-studies\/5562\/revisions"}],"predecessor-version":[{"id":18364,"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/case-studies\/5562\/revisions\/18364"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/media\/14133"}],"wp:attachment":[{"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/media?parent=5562"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/categories?post=5562"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/maspartner.com\/en-us\/wp-json\/wp\/v2\/tags?post=5562"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}